Case study / Alcohol

CHILLZ Flavoured Vodka Label Design

Branding & Website for Chillz Vodka - Vodka Label Design, created in London, UK.

Category
Alcohol
Scope
Branding & Website
Focus
flavoured vodka label design
CHILLZ Flavoured Vodka Label Design

01

Project overview

A clear idea, brought to life with purpose.

02

About the project

CHILLZ uses flavoured vodka label design with bold typography and distinct colour palettes to connect apple, coconut, strawberry and original variants.

03

The design response

Each vodka variant receives a distinctive colour palette, while bold modern typography keeps the CHILLZ name consistent and visible. The label hierarchy makes flavour identification quick and gives production and product information a clear supporting role. Packaging artwork and 3D rendering test how colour, type and key messages behave around the bottle, creating a flexible visual system that can distinguish green apple, coconut, strawberry and unflavoured products without fragmenting the brand.

CHILLZ VODKA label development reconstruction showing bottle layouts, condensed wordmarks, street-map graphics and four flavour colour accents.
Two CHILLZ VODKA bottles on concrete blocks showing the monochrome map label and blue flavour typography.

Design priorities

Built to stand out. Structured to stay clear.

  1. 01

    Distinctive identity

    Build a recognisable visual idea that gives the project its own clear point of view.

  2. 02

    Clear communication

    Organise the message so the audience can understand the product quickly and confidently.

  3. 03

    Designed for context

    Create a flexible system that stays coherent wherever the brand needs to appear.

CHILLZ VODKA four-flavour bottle close-up showing green, yellow, cyan and magenta wordmark accents across the range.
Flat CHILLZ VODKA label artwork showing front map illustration, rear product information, barcode and compliance hierarchy.

Creative direction

A distinctive idea designed to work everywhere.

Bold colour makes flavour navigation immediate.

Each CHILLZ variant uses a separate palette to express its flavour, while the same modern typography and label structure protect recognition across the range. The approach gives green apple, coconut, strawberry and unflavoured vodka clear visual separation without relying on a different identity for every bottle.

The hierarchy keeps the CHILLZ name prominent, followed by flavour and supporting product details. Packaging artwork and 3D bottle views check how the main messages wrap around the chosen format and remain visible from useful angles. The wider brand direction can then extend consistently into website presentation without changing the core label language.

Front-facing CHILLZ VODKA bottle range with four colour-coded flavours and consistent monochrome map labels.

Featured scope

The work behind the project.

  • BRANDING
  • PACKAGING
  • 3D
  • RENDERING
  • WEBSITE

Created for Chillz Vodka - Vodka Label Design in London, UK. Designed by Tony Musso.

Angled CHILLZ VODKA range packshot showing four bottles with front, side and back label views.

Project questions

Frequently asked questions

Practical details about CHILLZ Flavoured Vodka Label Design, the design scope and working with YNOT TONY on a related project.

What is the CHILLZ Flavoured Vodka Label Design case study?

The CHILLZ Flavoured Vodka Label Design case study presents Branding & Website created for Chillz Vodka - Vodka Label Design in London, UK. It records the project scope, creative direction and selected visual outcomes.

What type of design project was created for Chillz Vodka - Vodka Label Design?

CHILLZ Flavoured Vodka Label Design is recorded as a BRANDING | PACKAGING | 3D | RENDERING | WEBSITE project. The documented scope is Branding & Website, brought together as a clear and coherent design system.

Who designed CHILLZ Flavoured Vodka Label Design?

CHILLZ Flavoured Vodka Label Design credits Tony Musso as the designer. The work is presented by YNOT TONY, a UK-based packaging, brand and graphic design studio led by Tony Musso.

Which design services were included in CHILLZ Flavoured Vodka Label Design?

The recorded services for CHILLZ Flavoured Vodka Label Design are Branding & Website. The case study shows how these elements work together to create one recognisable visual direction.

Can YNOT TONY create a similar drinks design project remotely?

Yes. YNOT TONY is a UK-based packaging, brand and graphic designer with more than 20 years of experience, available for remote projects across the UK, Europe, the USA, Australia and worldwide. A brief can begin with the product, audience, format, SKU count, timing and production requirements.

Where was the CHILLZ Flavoured Vodka Label Design client based?

The location recorded for CHILLZ Flavoured Vodka Label Design is London, UK. YNOT TONY also works remotely with clients in the UK and internationally.

Planning a alcohol design project?

Let’s make the next one unmistakable.

Launching a vodka or spirits range with several flavours? I can build the identity, label hierarchy and 3D bottle visuals needed to make each variant distinctive while keeping the range clearly connected.

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