Branding, packaging, web and 3D design experience for product-led businesses.
UK packaging designer | brand identity | 3D product renders
Tony Musso, senior packaging designer for product brands
I am the designer behind Y Not Tony Design Studio, a UK design studio helping food, drink, cosmetics, wellness and startup brands create packaging, brand identity, logo design, print-ready artwork and 3D product visuals that feel ready for market.
Remote design support for startups, FMCG teams and growing product brands.
Packaging, identity, artwork, renders and digital visuals built to work together.
What I Do
Packaging design, branding and 3D visuals treated as one system
I help brands turn a product idea, tired label, early logo or scattered launch plan into a design system that makes sense on shelf, online and in sales material. The work can include strategy, logo design, packaging design, dieline-aware artwork, 3D product renders, product animation and Shopify launch page direction.
Most projects start with one clear commercial aim: make the product easier to notice, understand, trust and buy. That means the design is not just about looking good. It needs to communicate the product, the category, the quality level and the reason someone should choose it.
Experience
A senior freelance designer for brands that need to look established fast
I work directly with founders, marketers and product teams who need strong thinking without a slow agency process.
Design the system
Packaging, logo, identity, artwork and 3D visuals are developed together so every touchpoint feels connected.
Make the pack work
Front-of-pack hierarchy, category signals, colour, typography and range logic are built around the buying moment.
Launch with proof
3D renders, ecommerce assets, presentation visuals and launch images help the product feel real before photography or print.
Design Services
What you can work with me on
Use the About page as a route into the right service, quote or case study.
Packaging Design
Food packaging, cosmetic packaging, drink labels, supplements, cartons, pouches and product ranges.
Brand IdentityLogo design, colour, type, brand direction and practical launch-ready visual systems.
3D Product RendersPackshots, lifestyle visuals, product scenes, mockups and digital launch assets.
Cosmetic PackagingBeauty, skincare, haircare and wellness packaging with brand identity and 3D visuals.
How Projects Work
A clear route from product brief to launch-ready design assets
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01
Share the brief
Product type, audience, competitors, packaging format, SKU count, timeline, references and budget range.
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02
Scope the right package
I map whether you need packaging design only, brand identity, logo design, print-ready artwork, 3D renders or web assets.
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03
Design and refine
Concepts are developed into a practical visual system with clear decisions and focused revisions.
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04
Prepare for launch
Final files, packaging artwork, 3D product visuals and presentation assets are prepared for the next stage.
Portfolio Proof
Selected packaging and brand design projects
Examples that show how packaging, identity and product visuals work together.
About FAQs
Questions about working with Tony Musso
Quick answers for product brands comparing packaging designers, freelancers and design studios.
Is Tony Musso a packaging designer or a brand designer?
Both. Tony works across packaging design, brand identity, logo design, artwork and 3D product visuals, which is useful for product brands that need the pack, brand and launch assets to feel connected.
Where is Y Not Tony Design Studio based?
Y Not Tony Design Studio is based in London, UK, and works remotely with product brands across the UK and beyond.
What types of brands do you usually work with?
The studio is a strong fit for food, drink, cosmetics, skincare, wellness, supplements, lifestyle and startup product brands that need packaging, branding or product visuals.
Can you create packaging and 3D renders together?
Yes. Packaging design and 3D product rendering often work best together because the design can be checked, presented and promoted before final print or photography.
How do I start a project with Tony?
Use the quote page and share your product type, packaging format, number of SKUs, timeline, budget and whether you need brand identity, logo design, artwork, renders or web assets.