Mood - Natural Soda Drink Can Design

Design Methodology

The design process began with understanding the client's vision and the product's unique selling points. Inspired by the natural ingredients, I chose to create a simple yet striking illustration of a strawberry with a blue calyx, set against a light pink background. This choice of colors and imagery not only highlighted the product's natural aspect but also ensured the can stood out on shelves.

Packaging Design

To complement the can design, I developed box packaging that mirrored these design elements. The packaging incorporated a bilingual approach with Canadian French and English on both the can and box to cater to the diverse Canadian market. Simple icons were also featured to reaffirm the brand's commitment to natural ingredients.

3D Renderings

A key aspect of this project was the creation of 3D renderings of the can and packaging. These renderings showcased my skills in 3D mockups and provided the client with a realistic preview of the final product. This approach allowed for a detailed examination of the design from various angles, ensuring every element aligned perfectly with the brand's identity.

Design Elements

Throughout the project, I maintained a focus on minimalism and elegance. Each design element, from the typography to the color palette, resonated with the brand's core message of natural simplicity and quality. The final design was a testament to the power of minimalist design in conveying a brand's essence and attracting the target audience.

The End Result

The final design successfully captured the client's vision of simplicity and natural ingredients. The minimalist yet striking design ensured the soda drink stood out in the competitive beverage market. The bilingual packaging catered to the diverse Canadian audience, and the use of simple icons reinforced the brand's commitment to natural ingredients. The client was delighted with the outcome, which effectively communicated the product's values and attracted the target audience.