Case study / Coffee

Colita Colombian Coffee Packaging Design

Branding, Packaging, 3D, Rendering for Colita Coffee - Stand Up Pouch Design, created in London, UK.

Category
Coffee
Scope
Branding, Packaging, 3D, Rendering
Focus
Colombian coffee packaging design
Colita Colombian Coffee Packaging Design

01

Project overview

A clear idea, brought to life with purpose.

02

About the project

Colombian coffee packaging design for Colita, using hand-picking illustrations, bold type and a clear pouch hierarchy to express origin and traceability.

03

The design response

Illustrations of people collecting coffee cherries bring origin and ethical trading into the main brand expression, rather than leaving those values in small copy. Bold typography gives Colita and the 'Awaken your senses' line immediate prominence. A repeatable pouch architecture organises origin, variety and processing details, while confident colour changes distinguish coffees without weakening recognition across the range. 3D views test how this system wraps around the finished pouches.

Colita Colombian Coffee Packaging Design
Colita Colombian Coffee Packaging Design

Design priorities

Built to stand out. Structured to stay clear.

  1. 01

    Distinctive identity

    Build a recognisable visual idea that gives the project its own clear point of view.

  2. 02

    Clear communication

    Organise the message so the audience can understand the product quickly and confidently.

  3. 03

    Designed for context

    Create a flexible system that stays coherent wherever the brand needs to appear.

Colita Colombian Coffee Packaging Design
Colita Colombian Coffee Packaging Design

Creative direction

A distinctive idea designed to work everywhere.

Origin and traceability lead the visual story.

Colourful illustrations of people hand-picking coffee cherries connect the packaged product with Colombian origin and ethical sourcing. The scenes bring warmth and movement to the pouch, while bold typography gives the Colita name and 'Awaken your senses' message a confident point of recognition.

A repeatable information structure gives origin, variety and processing details a clear home. Individual coffees can use different colours and content without losing the shared logo, illustration style or reading order. Flexible packaging artwork and 3D visualisation then test how the system behaves around the finished stand-up pouch.

Colita Colombian Coffee Packaging Design

Featured scope

The work behind the project.

  • BRANDING
  • PACKAGING
  • 3D
  • RENDERING

Created for Colita Coffee - Stand Up Pouch Design in London, UK. Designed by Tony Musso.

Colita Colombian Coffee Packaging Design
Colita Colombian Coffee Packaging Design
Colita Colombian Coffee Packaging Design

Project questions

Frequently asked questions

Practical details about Colita Colombian Coffee Packaging Design, the design scope and working with YNOT TONY on a related project.

What is the Colita Colombian Coffee Packaging Design case study?

The Colita Colombian Coffee Packaging Design case study presents Branding, Packaging, 3D, Rendering created for Colita Coffee - Stand Up Pouch Design in London, UK. It records the project scope, creative direction and selected visual outcomes.

What type of design project was created for Colita Coffee - Stand Up Pouch Design?

Colita Colombian Coffee Packaging Design is recorded as a BRANDING | PACKAGING | 3D | RENDERING project. The documented scope is Branding, Packaging, 3D, Rendering, brought together as a clear and coherent design system.

Who designed Colita Colombian Coffee Packaging Design?

Colita Colombian Coffee Packaging Design credits Tony Musso as the designer. The work is presented by YNOT TONY, a UK-based packaging, brand and graphic design studio led by Tony Musso.

Which design services were included in Colita Colombian Coffee Packaging Design?

The recorded services for Colita Colombian Coffee Packaging Design are Branding, Packaging, 3D, Rendering. The case study shows how these elements work together to create one recognisable visual direction.

Can YNOT TONY create a similar drinks design project remotely?

Yes. YNOT TONY is a UK-based packaging, brand and graphic designer with more than 20 years of experience, available for remote projects across the UK, Europe, the USA, Australia and worldwide. A brief can begin with the product, audience, format, SKU count, timing and production requirements.

Where was the Colita Colombian Coffee Packaging Design client based?

The location recorded for Colita Colombian Coffee Packaging Design is London, UK. YNOT TONY also works remotely with clients in the UK and internationally.

Planning a coffee design project?

Let’s make the next one unmistakable.

Building a coffee range around origin, sourcing or processing detail? I can create the brand, pouch hierarchy and 3D visuals needed to turn that information into a clear and recognisable packaging system.

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